SEO and low value pages

SEO and Low Value Pages
An important thing to consider while planning your WordPress blog architecture is the pages and their value for SEO. SEO works best on relevant, meaty content pages and blog posts. Likewise, certain pages and menu items are standard, expected within the web lexicon of today. With that comes a burden of typically lesser-value pages for SEO. This is not absolute law, but realize that these pages are probably not going to be your content-deep SEO heavy-hitters:
• Contact page.
Except with local SEO strategy if you integrate NAP, Google Maps, and some text, we’ll dive more into this 
• About Us page.
• Directory pages.

Sectional intro or landing pages. They usually have sub page links but not much text. But,  they have an important position in the sitemap between the high-visit home page and the deeper real content pages.

WordPress On-Page Architecture Planning

If you are going to be blogging regularly, you want to use your WordPress.com theme options and widgets for the purpose of best usability. The default is to show your latest blog posts on the home page, but that’s not a requirement. In fact, you don’t have to show blog posts on your home page at all. You can structure the home page like an actual “page” and have the blog buried. But I don’t advise this for a WordPress.com blog because presumably people will visit your blog to read your blog. Blog post teasers, however, are a smart way to utilize the home page—showing intro, sample text of various posts on your home page so that readers can choose to start reading what most interests them. All this points to options to consider in your on-page architecture, such as the following:

General length of posts.

How many posts to show on the page: WordPress gives you options as to how many posts to show on your home or blog page. So plan and decide; you don’t want endless scrolling on your site, but you also want to show a wealth of content options for the reader.
Length of teaser text to display: WordPress also allows you to control this. When showing multiple posts’ teaser content, how much do you want to display?
Social share and commenting display: These options are part of what make blogs, and WordPress, so great. 
Edit your blog name and tagline: You’ve seen these. What’s the name you want top front and center (the “Site Title”) for your blog? Will you show your logo, and so on?

Which and how many navigational access widget options to show on the page: 

In other words: Categories, Tag cloud, Archives, Top posts, Footer (and primary) menu, and so on. We dive into these questions later.

RSS feeds of blogs and/or social media: Did you know that you can feed non-native content into your WordPress blog or site? For example, other blogs and your Twitter or other social feeds. We’ll get into this more in this chapter and throughout this book.
Tip: Choosing a WordPress.com Theme

When you go to choose your WordPress.com theme (or any WordPress theme, for that matter) you have endless choices available; you’re swimming in a sea of perpetuity. If you have any thoughts going in about style, on-page elements, industry look-and-feel expectations, and the like, you should write those down and refer to them as you peruse. If you start with a theme but don’t like it, you can always change it later. Nonetheless, it’s always good to start with some vague notions in mind.

Here are some other considerations you want to be aware of as you make your choices:

• Logo display (some WordPress.com themes allow personal logo upload and display in a top logo area).

• Header graphic customization (if you want that).

• Theme color changes.

• Multiple locations for sidebar and/or footer (if desired).

• Graphic theme style to match your content and brand. (Is it more of a news site? Recipes? Travel blog?) 
SEO and low value pages SEO and low value pages Reviewed by chandutech on April 26, 2019 Rating: 5

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